Barnes Health Solutions d/b/a Dee Knows Insurance — Licensed in 18 States

Privacy Policy

Barnes Health Solutions d/b/a Dee Knows Insurance  ·  Effective Date: April 3, 2026  ·  Last Updated: April 2026

Entity: Barnes Health Solutions d/b/a Dee Knows Insurance Agent: Deano Barnes Phone: 850-895-7027 Email: [email protected] Website: deeknowsinsurance.com Address: 150 Coquina Bay Dr, St Petersburg, FL 33705

1 Introduction & Scope

Barnes Health Solutions d/b/a Dee Knows Insurance ("we," "us," "our," or "the Company") is committed to protecting your privacy and handling your personal information responsibly, transparently, and in compliance with applicable federal and state law. This Privacy Policy governs all personal information collected through our website at deeknowsinsurance.com, our lead generation and intake forms, our CRM platform, and all communications conducted via phone, SMS text message, and email in connection with our insurance brokerage services.

This Policy applies to all individuals who interact with us, including prospective clients whose information is obtained through third-party lead sources, our own advertising campaigns, or direct inquiries. By using our website or providing your information, you acknowledge that you have read and understood this Policy.

⚠️ Important Notice

Barnes Health Solutions d/b/a Dee Knows Insurance operates as an independent licensed insurance agent and broker. We are not a HIPAA "Covered Entity" as defined under 45 CFR §160.103. However, we are committed to handling all health-related information with the highest standard of care consistent with HIPAA's Privacy Rule principles, applicable state insurance privacy regulations, and sound data stewardship practices.

2 About Our Business & Licensing

Deano Barnes operates as a licensed independent health insurance agent and broker under the legal entity Barnes Health Solutions, doing business as Dee Knows Insurance. He is licensed to sell health, dental, and vision insurance products in the following states:

ColoradoFloridaGeorgiaIllinoisIndianaLouisianaMarylandMichiganMissouriNevadaNorth CarolinaOhioSouth CarolinaTennesseeTexasUtahVirginiaWisconsin

Each state imposes its own insurance privacy and consumer protection requirements. Where state law provides greater protection than this Policy, state law controls. We operate in compliance with the insurance regulations and privacy laws of each state in which we are licensed.

3 Information We Collect

A. Information You Provide Directly

When you submit a quote request through our website or contact us directly, we collect:

  • First and last name
  • Phone number (mobile and/or landline)
  • Email address
  • ZIP code and state of residence
  • Coverage type of interest (health, dental, vision)
  • Any notes or information you voluntarily provide in a contact form

We do not collect Social Security numbers, detailed medical histories, prescription information, or financial account numbers through our website forms.

B. Information Obtained from Third-Party Lead Sources

We may receive your contact information from authorized third-party lead generation partners and affiliated entities from whom we lawfully purchase or receive consumer leads. These leads are obtained from sources where prior express consent was collected by the originating party. When we receive lead data, we treat it subject to the same privacy protections as information you provide directly to us. By engaging with us after we contact you, you acknowledge our receipt of your information through these channels.

C. Information Collected Automatically

When you visit our website, we and our third-party partners (including Meta and Google) may automatically collect:

  • IP address and approximate geographic location
  • Browser type, version, and operating system
  • Pages visited, time on site, and referring URL
  • Device identifiers and cookie data
  • Interaction data for advertising optimization purposes

4 How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your quote request and provide insurance consultation services
  • To contact you via phone, SMS, or email regarding your inquiry and available plan options
  • To run a state-specific search of available health, dental, and vision plans
  • To assist with insurance plan enrollment and carrier submissions
  • To send follow-up communications and service-related updates
  • To maintain records of our communications as required by state insurance regulations
  • To improve our website, services, and advertising campaigns
  • To comply with legal, regulatory, and licensing obligations

We do not use your information for purposes unrelated to insurance services without your separate consent.

5 SMS Text Message Communications — A2P 10DLC Disclosure

📱 Full A2P 10DLC Compliance Disclosure

Program: Barnes Health Solutions d/b/a Dee Knows Insurance operates an SMS messaging program registered under the A2P 10DLC (Application-to-Person, 10-Digit Long Code) framework in compliance with CTIA Messaging Principles and guidelines and applicable carrier requirements.

Opt-In & Consent

We send SMS text messages only to individuals who have provided prior express written consent, either through our website opt-in form or through a third-party lead source where consent was lawfully obtained. The consent language used on our opt-in form is: "I agree to receive text messages from Dee Knows Insurance. Message & data rates may apply. Reply STOP to opt out." Consent is never a condition of purchasing any product or service.

Message Types

SMS messages sent under this program may include: initial quote follow-up, plan availability notifications, appointment reminders, enrollment status updates, and periodic service-related communications.

Message Frequency

Message frequency varies based on the stage of your inquiry and our follow-up cadence. You may receive up to several messages per week during active consultation periods.

Rates

Standard message and data rates from your wireless carrier may apply. We are not responsible for charges assessed by your carrier.

Opt-Out

You may opt out of SMS communications at any time by replying STOP to any message. Upon receipt of STOP, we will send one final confirmation message and cease all SMS communications unless you subsequently re-opt in. You may also opt out by contacting us at [email protected] or 850-895-7027.

Help

For assistance, reply HELP to any SMS message, or contact us directly at [email protected] or 850-895-7027.

No Third-Party Sharing for SMS

We do not sell, rent, lease, or share your mobile phone number or SMS consent with any third party for their own independent marketing purposes. Your phone number is used solely for the communications described in this section.

Carrier Disclaimer

Wireless carriers are not liable for delayed or undelivered messages. SMS availability may vary by device and carrier.

6 Email Communications — CAN-SPAM & LC/CRM Compliance

We send email communications through our communications platform in compliance with the CAN-SPAM Act of 2003 (15 U.S.C. § 7701 et seq.) and applicable state email marketing laws. All commercial emails we send will:

  • Clearly identify the sender as Barnes Health Solutions d/b/a Dee Knows Insurance
  • Include a valid physical postal address
  • Contain a clear and conspicuous opt-out mechanism
  • Honor opt-out requests within 10 business days
  • Not use deceptive subject lines or sender information

Email communications may be sent as part of our lead follow-up and client communication workflow. All communications are configured to respect opt-out requests and suppression lists. To unsubscribe from email communications, click the "Unsubscribe" link in any email or contact us directly at [email protected].

7 Phone Communications — TCPA Compliance

All telephone communications are conducted in compliance with the Telephone Consumer Protection Act (TCPA), 47 U.S.C. § 227, and applicable FCC regulations. By submitting your phone number through our website or through a third-party lead form where you provided consent, you expressly authorize us to contact you at the number provided using:

  • Manual phone calls
  • Automated or pre-recorded voice calls (where permitted by applicable law)
  • SMS text messages via A2P registered messaging

You may revoke your consent to be contacted by telephone at any time by informing us verbally during a call, replying STOP to any SMS, or submitting a written revocation to [email protected]. We maintain do-not-call records in compliance with the National Do Not Call Registry and applicable state do-not-call laws.

⚠️ TCPA Notice

Consent to receive autodialed or pre-recorded calls/texts is not required as a condition of purchasing any goods or services. You have the right to revoke consent at any time.

8 Meta Advertising — Special Ad Category Disclosure

We run paid advertising campaigns on Meta platforms (Facebook and Instagram). Our insurance-related advertisements are classified and run under Meta's Special Ad Category: Financial Products & Services, which includes health insurance products. As a result of this classification:

  • We are subject to Meta's Special Ad Category restrictions, which limit certain audience targeting parameters including age, gender, and geographic radius targeting below certain thresholds
  • We use Meta's Pixel, Conversions API (CAPI), and Custom Audiences tools to measure ad performance and reach relevant audiences
  • Meta may collect and process data from visitors to our website in accordance with Meta's own Privacy Policy, which governs Meta's data practices independently of this Policy
  • We do not transmit protected health information (PHI) or sensitive personal data to Meta through our advertising integrations
  • Individuals who interact with our Meta ads and submit their information through Meta Lead Ads forms or are redirected to our website are subject to this Privacy Policy upon engagement with our services

You may opt out of Meta's use of your data for personalized advertising by visiting your Meta Ad Preferences at facebook.com/adpreferences or through Meta's Privacy Center.

9 Health Information — HIPAA Notice

As an independent insurance agent and broker, Barnes Health Solutions d/b/a Dee Knows Insurance is not a "Covered Entity" as defined under the Health Insurance Portability and Accountability Act of 1996 (HIPAA), 45 CFR Parts 160 and 164. We do not provide health care services and do not transmit protected health information (PHI) in electronic form as a standard transaction.

However, in the course of our insurance consulting activities, we may receive or discuss general health-related information (such as whether you are a smoker or have a pre-existing condition) solely for the purpose of identifying appropriate insurance plan options. We treat this information with the highest degree of confidentiality and do not disclose it beyond what is necessary to obtain insurance quotes on your behalf from licensed carriers.

When we share information with insurance carriers for quoting purposes, those carriers are HIPAA Covered Entities and are subject to their own HIPAA obligations. We may function as a Business Associate of those carriers in limited contexts, in which case our handling of PHI is governed by applicable Business Associate Agreement requirements.

✅ Our Commitment

We do not sell, disclose, or use any health-related information you share with us for any purpose other than obtaining insurance quotes and facilitating enrollment on your behalf. All health-related discussions are treated with strict confidentiality.

10 Information Sharing & Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

  • Insurance Carriers: To obtain quotes and process enrollment applications on your behalf with licensed insurance carriers
  • CRM & Technology Platforms: We use enterprise-grade CRM and communication platforms to manage client information and communications. Your information is stored and processed through these platforms subject to applicable data processing terms
  • Lead Source Partners: If you were referred to us through a third-party lead source, that source may retain your information pursuant to their own privacy policy
  • Legal & Regulatory Compliance: We may disclose information as required by law, court order, state insurance regulatory authority, or to protect our legal rights
  • Business Transfers: In the event of a sale, merger, or acquisition of the business, your information may be transferred to the successor entity

All third parties who receive your information are required to maintain its confidentiality and use it only for the purposes for which it was disclosed.

11 Cookies, Tracking & Analytics

Our website uses cookies and similar tracking technologies including:

  • Meta Pixel & CAPI: Tracks website actions to measure ad performance and build Custom Audiences on Meta platforms
  • Google Analytics & Google Ads Tags: Tracks website traffic, user behavior, and ad conversion performance
  • CRM Platform Tracking: Session and form interaction tracking for client management purposes

You may control cookies through your browser settings. Disabling cookies may affect certain website functionality. You may also opt out of Google Analytics tracking at tools.google.com/dlpage/gaoptout and Meta's data use at facebook.com/adpreferences.

12 Data Security

We implement commercially reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include:

  • Use of reputable, enterprise-grade CRM and communication platforms with built-in security controls
  • Restricted access to personal information on a need-to-know basis
  • Encrypted transmission of data over secure (HTTPS) connections

No method of data transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

13 Data Retention

We retain your personal information for as long as necessary to provide services, maintain required insurance business records, and comply with applicable legal, regulatory, and licensing obligations. Insurance-related records may be subject to mandatory retention periods under state insurance laws in the states where we are licensed. Upon request, we will delete personal information that we are not legally required to retain.

14 State-Specific Privacy Rights

Residents of certain states may have additional privacy rights under applicable state law. The following is a general overview; specific rights vary by state:

  • California residents may have rights under the California Consumer Privacy Act (CCPA/CPRA) including rights to know, delete, correct, and opt out of sale of personal information
  • Colorado, Virginia, Connecticut, Utah, and Texas residents may have rights under their respective state privacy laws including rights to access, correct, delete, and opt out of certain processing
  • Nevada residents have the right to opt out of the sale of covered information under NRS Chapter 603A
  • All states we serve: State insurance privacy regulations (implementing the NAIC Insurance Information and Privacy Protection Model Act or similar statutes) provide additional rights related to insurance-related personal information

To exercise any applicable state privacy rights, contact us at [email protected]. We will respond within the timeframe required by applicable law.

15 Children's Privacy

Our services are intended for adults who are the primary applicant and account holder. We do not offer standalone insurance plans for minors only. However, we do collect personal information about minors — including date of birth and related health information — when they are included as dependents on a family health insurance plan where a parent or legal guardian is the primary applicant. Such information is collected solely for the purpose of obtaining family coverage quotes and processing enrollment on behalf of the primary adult applicant.

We do not knowingly collect personal information directly from individuals under the age of 18 as primary applicants. If you believe a minor has submitted information to us as a primary applicant without parental consent, please contact us immediately at [email protected] and we will promptly address the situation.

16 Your Rights & Choices

Regardless of your state of residence, you have the following rights with respect to your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information, subject to legal retention requirements
  • Opt-Out of SMS: Reply STOP to any text message at any time
  • Opt-Out of Email: Use the unsubscribe link in any email or contact us directly
  • Do Not Call: Request to be placed on our internal do-not-call list
  • Opt-Out of Meta Advertising: Visit facebook.com/adpreferences

To exercise your rights, contact us at: [email protected] or 850-895-7027.

17 Third-Party Links

Our website may contain links to third-party websites including insurance carrier portals, government resources (such as HealthCare.gov), and social media platforms. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

18 Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Material changes will be communicated by updating the "Last Updated" date at the top of this page. We encourage you to review this Policy periodically. Your continued use of our website or services after changes are posted constitutes acceptance of the revised Policy.

19 Contact Us

For questions, concerns, or to exercise your privacy rights, please contact us:

  • Business Name: Barnes Health Solutions d/b/a Dee Knows Insurance
  • Agent: Deano Barnes
  • Address: 150 Coquina Bay Dr, St Petersburg, FL 33705
  • Phone: 850-895-7027
  • Email: [email protected]
  • Website: deeknowsinsurance.com

This Privacy Policy was prepared to reflect current compliance obligations under TCPA, CAN-SPAM, HIPAA Privacy Rule principles, A2P 10DLC carrier requirements, Meta Special Ad Category policies, NAIC Model Insurance Privacy regulations, and applicable state privacy and insurance laws. It should be reviewed periodically and updated as regulations evolve. Nothing in this Policy constitutes legal advice.